Carmila is a real estate company created in April 2014 following the purchase by the Carrefour group of shopping centers belonging to the Klépierre group and by the contribution of certain shopping centers of Carrefour Property.
Carmila is a real estate company created in April 2014 following the purchase by the Carrefour group of shopping centers belonging to the Klépierre group and by the contribution of certain shopping centers of Carrefour Property.
I worked for this group during 10 months, and helped them to improve the customer journey and the affluence in their shopping centers :
- Partnership between Carrefour Banque and the merchants (to encourage customers coming on days when affluence is lower)
- Introduction of a Jukebox 2.0 within shopping centers (to increase the time spent in the center and as a consequence their average basket)